Opportunities to Win

Where CBD Competes in the Wellness Space

As the CBD industry continues to grow and touch more consumers' lives, it will increasingly compete with products of similar use cases - like sleep, immunity, and pain relief. 

Traditional wellness products that meet these needs may have new competition, but this also presents opportunities for CBD and wellness brands. 

This report explores:

• Opportunities for CBD brands looking to expand beyond cannabinoids
• Opportunities for CPG companies to expand into CBD
• Comparisons of the CBD products wellness brands compete with