--- title: "Opportunities to Win: Where CBD Competes with Wellness" description: The CBD industry continues to touch more consumers' lives. It competes with products with similar use cases - like sleep, immunity, and pain relief. --- [![Brightfield Group logo](https://content.brightfieldgroup.com/hs-fs/hubfs/Theme_BrightfieldGroup_November2019/image/5dcb26208870323275d245f5_BrightfieldGroup_logo_long_WHITE-01.png?width=500&height=141&name=5dcb26208870323275d245f5_BrightfieldGroup_logo_long_WHITE-01.png "Brightfield Group logo")](https://www.brightfieldgroup.com/) # ** Opportunities to Win** ## Where CBD Competes in the Wellness Space As the CBD industry continues to grow and touch more consumers' lives, it will increasingly compete with products of similar use cases - like sleep, immunity, and pain relief.  Traditional wellness products that meet these needs may have new competition, but this also presents opportunities for CBD and wellness brands.  This report explores: - Opportunities for CBD brands looking to expand beyond cannabinoids - Opportunities for CPG companies to expand into CBD - Comparisons of the CBD products wellness brands compete with ![Q121_Evergi_Competing Products_Landing Page Graphic_FINAL](https://content.brightfieldgroup.com/hubfs/Q121_Evergi_Competing%20Products_Landing%20Page%20Graphic_FINAL.png "Q121_Evergi_Competing Products_Landing Page Graphic_FINAL") [Platform](https://www.brightfieldgroup.com/overview) [Blog](https://blog.brightfieldgroup.com/?hsLang=en) [Company](https://www.brightfieldgroup.com/about-brightfield) [Resources](https://www.brightfieldgroup.com/resources) [Schedule a demo](https://www.brightfieldgroup.com/contact-us) [![Brightfield Group Logo](https://content.brightfieldgroup.com/hs-fs/hubfs/Theme_BrightfieldGroup_November2019/image/5dcb26208870323275d245f5_BrightfieldGroup_logo_long_WHITE-01.png?width=600&height=169&name=5dcb26208870323275d245f5_BrightfieldGroup_logo_long_WHITE-01.png "Brightfield Group Logo")](https://www.brightfieldgroup.com/)