
At Brightfield, we embarked on a mission to revolutionize insights, bridging our clients and their consumers like never before. Employing cutting-edge technology, such as AI-driven social listening, alongside trusted methods like quantitative surveys, we decipher emerging trends while maintaining strong foundations.
We've heard from insights teams and marketers a desire to incorporate AI or social listening into their research, but have been struggling to get real value out of it. In this newsletter, let our analysts lead you through our approach, providing insights and tips to empower you. Join us on this journey, where we not only share trade secrets but also delve into the latest wellness trends.
You’ll get tips on:
- AI prompting for research & reporting
- Getting real value out of social listening
- Emerging product research for innovation
AI-Driven Consumer Insights straight to your inbox.
Learn how to make your reporting more impactful with AI-Driven Insights.
Fresh, New Perspectives
Dive into real-time insights on what consumers are saying about emerging trends.
Learn from our Experts
Understand the tactics our researchers are using to spot new trends - and how you can do it to!
See AI in action
AI is the industry's hottest buzzword, but most researchers are still learning how to make it useful. We'll help you through it.