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Standing Out in US Cannabis

State & Consumer Opportunities

Federal cannabis legalization is appearing unlikely for 2022, but we still hold to our position that reforms are more likely to come in the form of descheduling cannabis. This could present regulatory advances without onerous taxation.

In this US cannabis report, we explore how consumers are planning to celebrate this year! Brands set to take the lead across all markets are those that can stand out from competition, specifically through distinctive product features.


In this report, you'll learn:

  • US cannabis forecasted market size
  • An in-depth look at New Jersey and Colorado
  • Historically under-served communities cannabis use (women, LGBTQ)
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