--- title: Getting High on Cannabis Insights description: US markets are maturing and adopting more adult-use trends in product formats and reasons of use, including from medical patients, creating new product innovation opportunities. image: https://content.brightfieldgroup.com/hubfs/q122%20Getting%20high%20on%20cannabis%20insights%20webinar.jpg --- [![Brightfield Group logo](https://content.brightfieldgroup.com/hs-fs/hubfs/Theme_BrightfieldGroup_November2019/image/5dcb26208870323275d245f5_BrightfieldGroup_logo_long_WHITE-01.png?width=500&height=141&name=5dcb26208870323275d245f5_BrightfieldGroup_logo_long_WHITE-01.png "Brightfield Group logo")](https://www.brightfieldgroup.com/) # Getting High on Cannabis Insights ## Q1'22 US Cannabis Market Webinar Listen in as our Senior Insights Analyst, Brian Maclver discusses current US cannabis industry trends and what to expect for 2022. You’ll hear about: - How US markets are maturing - How consumers are changing their frequency of use - Where high-potency products fit in the medical and adult-use markets - Which cannabis products are dominant in the market share - How medical consumer trends fit in with the broader market and adult-use consumers   ![cannabis industry report](https://content.brightfieldgroup.com/hs-fs/hubfs/MARKETING%20CONTENT/US%20Cannabis/Q1%202022/Q122_US%20Cann_Getting%20High%20on%20Cannabis%20Insights_Report_Landing%20Page%20Graphic_FINAL.png?width=389&height=500&name=Q122_US%20Cann_Getting%20High%20on%20Cannabis%20Insights_Report_Landing%20Page%20Graphic_FINAL.png "cannabis industry report") [Platform](https://www.brightfieldgroup.com/overview) [Blog](https://blog.brightfieldgroup.com/?hsLang=en) [Company](https://www.brightfieldgroup.com/about-brightfield) [Resources](https://www.brightfieldgroup.com/resources) [Schedule a demo](https://www.brightfieldgroup.com/contact-us) [![Brightfield Group Logo](https://content.brightfieldgroup.com/hs-fs/hubfs/Theme_BrightfieldGroup_November2019/image/5dcb26208870323275d245f5_BrightfieldGroup_logo_long_WHITE-01.png?width=600&height=169&name=5dcb26208870323275d245f5_BrightfieldGroup_logo_long_WHITE-01.png "Brightfield Group Logo")](https://www.brightfieldgroup.com/)