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Favoritism Drivers in US Cannabis: What Differentiates Dispensaries?

Learn what makes consumers rank a dispensary as their #1 choice!


You may already know who is buying from you and what they purchase – but you probably don’t know why they chose your store.  Brightfield Group’s Brand Health Tracker helps dispensaries understand key loyalty drivers. 

Download to learn: 

  • How to attract big spenders and heavy cannabis users
  • How to attract new customers and keep returning shoppers satisfied
  • Delivery’s influence on purchase decisions
  • The impact of state-level market maturity
  • How state-level licensing practices affect dispensary favoritism
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