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Consumers Staying Well During Pandemic Report

What products are consumers using to boost wellness?

As consumers experience the unprecedented stress of the pandemic, finding products that solve their wellness needs has become more important than ever.

A deeper understanding of consumer needs in times of stress can help marketers position products more effectively and with empathy. In this report, you'll be able to answer:

  • What demographics are most stressed by the pandemic?
  • Where do consumers stressed by COVID prefer to shop?
  • What are the well-being attitudes of "COVID Concerned" consumers compared to the general population?
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