---
title: Consumers Staying Well During Pandemic Report
description: Understand what products and ingredients consumers are turning to during the pandemic.
---

[![Brightfield Group logo](https://content.brightfieldgroup.com/hs-fs/hubfs/Theme_BrightfieldGroup_November2019/image/5dcb26208870323275d245f5_BrightfieldGroup_logo_long_WHITE-01.png?width=500&height=141&name=5dcb26208870323275d245f5_BrightfieldGroup_logo_long_WHITE-01.png "Brightfield Group logo")](https://www.brightfieldgroup.com/)

# **Consumers Staying Well During Pandemic Report**

### What products are consumers using to boost wellness?

As consumers experience the unprecedented stress of the pandemic, finding products that solve their wellness needs has become more important than ever.   
‍

**A deeper understanding of consumer needs in times of stress can help marketers position products more effectively and with empathy. In this report, you'll be able to answer:**

- What demographics are most stressed by the pandemic?
- Where do consumers stressed by COVID prefer to shop?
- What are the well-being attitudes of "COVID Concerned" consumers compared to the general population?

![Q121_Evergi_Wellness-&-COVID_Landing-Page-Graphic_FINAL](https://content.brightfieldgroup.com/hubfs/Q121_Evergi_Wellness-%26-COVID_Landing-Page-Graphic_FINAL.png "Q121_Evergi_Wellness-&-COVID_Landing-Page-Graphic_FINAL")

[Platform](https://www.brightfieldgroup.com/overview)

[Blog](https://blog.brightfieldgroup.com/?hsLang=en)

[Company](https://www.brightfieldgroup.com/about-brightfield)

[Resources](https://www.brightfieldgroup.com/resources)

[Schedule a demo](https://www.brightfieldgroup.com/contact-us)

[![Brightfield Group Logo](https://content.brightfieldgroup.com/hs-fs/hubfs/Theme_BrightfieldGroup_November2019/image/5dcb26208870323275d245f5_BrightfieldGroup_logo_long_WHITE-01.png?width=600&height=169&name=5dcb26208870323275d245f5_BrightfieldGroup_logo_long_WHITE-01.png "Brightfield Group Logo")](https://www.brightfieldgroup.com/)

<https://twitter.com/brightfieldgrp> <https://www.linkedin.com/company/brightfield-group/>