Diagnose and improve your brand health with this checklist.

Every company needs to undergo brand analysis work at some point and ideally on an ongoing basis. Whether it's developing a new brand strategy, measuring the health of your purchase funnel, or diving into a new consumer segment, brand analysis is an invaluable part of the strategic and tactical work necessary to ensure your business is aligned.

This checklist provides insight into how CBD and cannabis companies can assess their brand's health and identify specific actions to improve.

Quantify your brand strategy.


With a deep understanding of the top brands, persona penetration, and consumer sentiment, you can create more meaningful relationships with your customers.


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